Consulting Firms and ISVs Operating in Large Tech Ecosystems:
Fill Your Sales Pipeline with Consistent Qualified Prospects
SCALED, DONE-FOR-YOU OUTBOUND
MESSAGING AND POSITIONING THAT WORKS
DIRECT INTEGRATION WITH YOUR SALES TEAM AND TOOLS
We've Produced High-Converting Marketing for Some of the World's Fastest-Growing and Most Interesting Companies
3 Reasons Your Pipeline is Too Small
You tell your prospects a story where your platform and your company are the hero.
That's why so few listen or care, and why they only talk to you when they've already made a decision.
Your market is full of value for you to provide and receive...
But with your current approach, you're only touching the smallest and most competitive part - those who need implementation, but only want to involve you late in the decision and planning process.
Your outbound and your marketing are ineffective.
Your volume is too low and your message is misaligned with what your target prospect fears, desires, and experiences every day.
HOW WE HELP YOU GROW FASTER
The Tech Partner Playbook Live Call
Every Week, we run the Tech Partner Playbook Live call to workshop high-converting customer acquisition strategies that most tech partners don't know about and aren't using.
Discover and workshop what's working outside your channel, so you can dominate inside it.
Outbound and Marketing Analysis and Blueprint
Want deeper, actionable analysis on what's not working with your current approach, and the top 3-5 actions you can take to generate more leads and fill your pipeline?
You'll leave this 3-call engagement with a clear understanding of what you must do to acquire more and better customers, faster.
Scaled Outbound Hero Funnels Done for You
Let us do what we do best for your business. Our Hero Funnels include:
Scaled outbound lead generation on multiple channels (social and email)
High relevance nurturing to convert leads in any stage of readiness
Content that brings leads through their own hero's journey - not yours.
Testimonials
Adam Robinson, RB2B
"Either PLG or sales-led, Andrew is the guy that can help you start reaching out to these people in a way that is intended to make them convert, rather than just the lackadaisical approach that nearly all software businesses take."
Jamal Reimer,
Enterprise Sellers
"Up until a few months ago, literally 100% of every dollar that has come to me in new revenue has been inbound. All of that almost ground to a halt just a few months ago, and I was in a panic about what I was going to do ... We put together a 7-email campaign ... in something like 18 days, that campaign yielded about 50 discovery calls and over $60,000 in revenue.
Ian Koniak,
Untap Your Sales Potential
"We generated $65,000 from that black Friday campaign we put together. Last year, same thing ... that campaign generated 40 calls and over $300,000 in revenue. The reason I hired you is you really do a good job of understanding my voice and conveying the value we bring."
Meet The Team
Andrew Schultz
Andrew spent ten years in the Microsoft ecosystem.
Worked at the smallest and largest consulting partners. Worked on a partner-focused team at the mothership itself.
Having been on both sides, Andrew knows how often partners suffer from a lack of leads and pipeline...
And that the large platform company puts the highest value on partners who can bring build their own business and bring them new customers.
Learned marketing techniques that crush what most partners are doing today working in SaaS and startups.
Building Profit Automation to bring high-performance marketing to tech partner ecosystems.
Malcolm Hatfield
Malcolm graduated with an English degree from college. Lived in Arkansas for two years but didn't work for Walmart.
Hates nonsense.
Malcolm joined Profit Automation to use his considerable powers of language and storytelling to put me-centered marketing to bed.
The first act of trust someone extends to you ... is to listen to you.
Make sure you have the right thing to say.
